Sunday, July 14, 2013

marketing and social media


Discussion Question #1
How did you prepare yourself for this course? Did you have any prior knowledge? If so, what knowledge do you have?
Discussion Question #2
What is the primary reason why social media marketing efforts fail?
Discussion Question 3
What is a target audience and why is it important in social media marketing?
Discussion Question 4
Why is it important to understand the rules of engagement in social media? What makes it different from more traditional outlets?
Discussion Question 5
What are some of the marketing benefits of having a blog? How can companies best utilize this resource to reach their audience?
Discussion Question 6
What are some of the benefits and challenges with using podcasts in a marketing plan?

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