Directions:
Write a paper of 1,000-1,250 words in which you discuss summative and formative types of program evaluation. Do the following in your paper:
Provide a research-based description of the purposes, audience members, types of information, and data collection sources for which summative and formative program evaluations are best suited.
Identify and defend the type of program evaluation that would best align with and assess the performance of the organization you referenced in the Module 2 assignment. Include specific examples from the organization’s mission statement and program description.
Discuss the theory and process involved in developing the methodological strategies for implementing this evaluation.
The purpose in conducting program evaluations is to demonstrate benefits offered by programs. Program evaluations consist of either summative or formative types. Whereas summative evaluations assess a program’s operations and usefulness, formative evaluations explain the ways in which a program operates to improve the way in which it functions. In this assignment, you will write a paper in which you discuss the summative and formative types of evaluation and their appropriate applications to organizations.
General Requirements:
Use the following information to ensure successful completion of the assignment:
Refer to the mission statement and program description from the existing organization that you used in the Module 2 assignment. Use these documents as examples for this assignment as well.
Instructors will be using a grading rubric to grade the assignments. It is recommended that learners review the rubric prior to beginning the assignment in order to become familiar with the assignment criteria and expectations for successful completion of the assignment.
Doctoral learners are required to use APA style for their writing assignments. The APA Style Guide is located in the Student Success Center.
This assignment requires that at least two additional scholarly research sources related to this topic, and at least one in-text citation from each source be included.
Use the following information to ensure successful completion of the assignment:
Refer to the mission statement and program description from the existing organization that you used in the Module 2 assignment. Use these documents as examples for this assignment as well.
Instructors will be using a grading rubric to grade the assignments. It is recommended that learners review the rubric prior to beginning the assignment in order to become familiar with the assignment criteria and expectations for successful completion of the assignment.
Doctoral learners are required to use APA style for their writing assignments. The APA Style Guide is located in the Student Success Center.
This assignment requires that at least two additional scholarly research sources related to this topic, and at least one in-text citation from each source be included.
Must include the following in this research paper.
Description of the Best Applications for Summative and Formative Program Evaluation
Identification and Defense of the Program Evaluation Type that Best Aligns to the Selected Example Organization CLICK HERE TO ORDER THIS ESSAY!!!!
Discussion of the Theory and Process Involved in Developing the Strategies to Implement the Evaluation
Description of the Best Applications for Summative and Formative Program Evaluation
Identification and Defense of the Program Evaluation Type that Best Aligns to the Selected Example Organization CLICK HERE TO ORDER THIS ESSAY!!!!
Discussion of the Theory and Process Involved in Developing the Strategies to Implement the Evaluation
Another writer wrote the mission statement on “Avon” and I have included that paper.
Organizations around the world always engage in various programs and projects. These programs and projects must always have a bearing, the bearing is meant to provide the much needed direction from the starting point and the desired end results of every program or project. The bearing of any organization is based on the mission statement, it is therefore important for each and every organization to develop a comprehensive and clear mission. Every company around the globe is always guided by the mission statement from the inception to end time. This implies that mission statement written or unwritten forms the basis of evaluation or performance measurement of all the organization’s operations. The mission statement is considered as the only document which clearly explains why the company exists, from this it is clear that no company can operate without a mission statement (Williams, 2013). This paper will look into the mission statement of Avon Products, INC and use it as the basis of evaluation of various programs within the organization. According to Fortune 500 (2013), the mission statement of Avon Products, INC is:
The Global Beauty Leader We will build a unique portfolio of Beauty and related brands, striving to surpass our competitors in quality, innovation and value, and elevating our image to become the Beauty Company most women turn to worldwide. The Women’s Choice for Buying We will become the destination store for women, offering the convenience of multiple brands and channels, and providing a personal high touch shopping experience that helps create lifelong customer relationships. The Premier Direct Seller We will expand our presence in direct selling and lead the reinvention of the channel, offering an entrepreneurial opportunity that delivers superior earnings, recognition, service and support, making it easy and rewarding to be affiliated with Avon and elevating the image of our industry. The Best Place to Work We will be known for our leadership edge, through our passion for high standards, our respect for diversity and our commitment to create exceptional opportunities for professional growth so that associates can fulfill their highest potential. The Largest Women’s Foundation We will be a committed global champion for the health and well-being of women through philanthropic efforts that eliminate breast cancer from the face of the earth, and that empower women to achieve economic independence. The Most Admired Company we will deliver superior returns to our shareholders by tirelessly pursuing new growth opportunities while continually improving our profitability, a socially responsible, ethical company that is watched and emulated as a model of success.
The Importance of Identifying the Mission, Goals and Objectives Before Gathering Program Evaluation Data
As stated in the introduction section every program within the organization draws its bearing from the mission, goals and objectives of the organization. This implies that every program with the organization must be directed towards the attainment of the goals and objective in one way or the other while maintaining mission statement as the main bearing point. Based on this it is clear that in order for a perfect program evaluation to take place, there must existence clear identification and full understanding of the mission, goals and objective.
It is clear that program evaluation is always meant to ascertain the level of success of any program; however, this level of success can only be measured with regards to the mission, goals and objectives (Chai, 2009; Patton, 1996). Although a program might have its specific goals and objectives, it is a requirement that the specific goals and objectives must be in accordance with the overall organization goals and objectives with the mission statement as the main bearing. It is also important to note that evaluation programs are not new in any organization, this implies that the evaluation of programs as an activity which must also conform to the mission, goals and objectives of the organization. CLICK HERE TO ORDER THIS ESSAY!!!!
Research Theory and Process Involved in Developing Performance Indicators for a Program
Program evaluation must always include the development of performance indicators, this is because the end result of the evaluation is expected to give the realistic position of the program based on the set goal and objectives. For this case Avon Products, INC must conduct an evaluation process which will reveal whether its mission of building a unique portfolio of beauty and brands and the aim to surpass its competitors and become a market leader. The performance indicators must also provide the basis of proving whether the beauty company has managed to cover wide women’s market as stated in the mission statement.
Program evaluation must deploy different theories in developing performance indicators. Avon Products, INC being a business entity will base it performance indicators on profit percentages and growth in sales quantities. Profit and sales theories are deemed to the best ways or theories of measuring the performance of any business entities this is mainly because they are best measurement point of growth and success in the business world (Colletti & Fiss, 2001). CLICK HERE TO ORDER THIS ESSAY!!!!
Theory and Process Involved in Developing Questions To Guide the Design of a Program Evaluation Plan
The evaluation program must always involve the use question in order to ascertain certain situations or conditions within the organization. The development of these questions must follow some process and apply the necessary theories to ensure successful program evaluation. The development of the questions gave key consideration to the company’s mission statement. The starting point of the question development was based on the mission of the company to build a unique portfolio of beauty and related brands. It is followed by considering the point or area of drawing a wider market of women customers to the stores of the company. These questions could not be complete without giving considerations to the returns towards the shared holders as indicated in the mission statement.
Based on the process involved, it is clear that these questions must be based on the theories of profit percentage and sales quantities. This is because all the mentioned factors are directly linked to issues of profit and sales. For example, the unique beauty portfolio and other related brands are clearly meant to draw high sales which translates into high profits. On the other hand giving back to shareholders is squarely dependent on the levels of profit earned. It is also important to note the fact that these questions should be designed in a way that allows free flow of information for the success of the evaluation process (Kirkpatrick & Kirkpatrick, 2009; Callahan, 2004).
Rationale for the Selection of Tools for Forecasting Potential Changes to the Program
Program evaluation must always involve the use of various tools; these tools are used in the areas of accurate forecasting on important factors which are believed to play key roles in the success or failures of various programs undertaken by the organization. The selection of these tools must give key considerations for expected future changes and technological advancement in the operational environment. One of the key considerations when selecting these tools are the organizational structure and culture. Any tool applied in the process of evaluation must conform to the existing cultures and structures of the organization. It is also important to consider the nature or industry of operation. These considerations will ensure cultivate the element of accuracy and less conflict in the entire process. CLICK HERE TO ORDER THIS ESSAY!!!!
The Global Beauty Leader We will build a unique portfolio of Beauty and related brands, striving to surpass our competitors in quality, innovation and value, and elevating our image to become the Beauty Company most women turn to worldwide. The Women’s Choice for Buying We will become the destination store for women, offering the convenience of multiple brands and channels, and providing a personal high touch shopping experience that helps create lifelong customer relationships. The Premier Direct Seller We will expand our presence in direct selling and lead the reinvention of the channel, offering an entrepreneurial opportunity that delivers superior earnings, recognition, service and support, making it easy and rewarding to be affiliated with Avon and elevating the image of our industry. The Best Place to Work We will be known for our leadership edge, through our passion for high standards, our respect for diversity and our commitment to create exceptional opportunities for professional growth so that associates can fulfill their highest potential. The Largest Women’s Foundation We will be a committed global champion for the health and well-being of women through philanthropic efforts that eliminate breast cancer from the face of the earth, and that empower women to achieve economic independence. The Most Admired Company we will deliver superior returns to our shareholders by tirelessly pursuing new growth opportunities while continually improving our profitability, a socially responsible, ethical company that is watched and emulated as a model of success.
The Importance of Identifying the Mission, Goals and Objectives Before Gathering Program Evaluation Data
As stated in the introduction section every program within the organization draws its bearing from the mission, goals and objectives of the organization. This implies that every program with the organization must be directed towards the attainment of the goals and objective in one way or the other while maintaining mission statement as the main bearing point. Based on this it is clear that in order for a perfect program evaluation to take place, there must existence clear identification and full understanding of the mission, goals and objective.
It is clear that program evaluation is always meant to ascertain the level of success of any program; however, this level of success can only be measured with regards to the mission, goals and objectives (Chai, 2009; Patton, 1996). Although a program might have its specific goals and objectives, it is a requirement that the specific goals and objectives must be in accordance with the overall organization goals and objectives with the mission statement as the main bearing. It is also important to note that evaluation programs are not new in any organization, this implies that the evaluation of programs as an activity which must also conform to the mission, goals and objectives of the organization. CLICK HERE TO ORDER THIS ESSAY!!!!
Research Theory and Process Involved in Developing Performance Indicators for a Program
Program evaluation must always include the development of performance indicators, this is because the end result of the evaluation is expected to give the realistic position of the program based on the set goal and objectives. For this case Avon Products, INC must conduct an evaluation process which will reveal whether its mission of building a unique portfolio of beauty and brands and the aim to surpass its competitors and become a market leader. The performance indicators must also provide the basis of proving whether the beauty company has managed to cover wide women’s market as stated in the mission statement.
Program evaluation must deploy different theories in developing performance indicators. Avon Products, INC being a business entity will base it performance indicators on profit percentages and growth in sales quantities. Profit and sales theories are deemed to the best ways or theories of measuring the performance of any business entities this is mainly because they are best measurement point of growth and success in the business world (Colletti & Fiss, 2001). CLICK HERE TO ORDER THIS ESSAY!!!!
Theory and Process Involved in Developing Questions To Guide the Design of a Program Evaluation Plan
The evaluation program must always involve the use question in order to ascertain certain situations or conditions within the organization. The development of these questions must follow some process and apply the necessary theories to ensure successful program evaluation. The development of the questions gave key consideration to the company’s mission statement. The starting point of the question development was based on the mission of the company to build a unique portfolio of beauty and related brands. It is followed by considering the point or area of drawing a wider market of women customers to the stores of the company. These questions could not be complete without giving considerations to the returns towards the shared holders as indicated in the mission statement.
Based on the process involved, it is clear that these questions must be based on the theories of profit percentage and sales quantities. This is because all the mentioned factors are directly linked to issues of profit and sales. For example, the unique beauty portfolio and other related brands are clearly meant to draw high sales which translates into high profits. On the other hand giving back to shareholders is squarely dependent on the levels of profit earned. It is also important to note the fact that these questions should be designed in a way that allows free flow of information for the success of the evaluation process (Kirkpatrick & Kirkpatrick, 2009; Callahan, 2004).
Rationale for the Selection of Tools for Forecasting Potential Changes to the Program
Program evaluation must always involve the use of various tools; these tools are used in the areas of accurate forecasting on important factors which are believed to play key roles in the success or failures of various programs undertaken by the organization. The selection of these tools must give key considerations for expected future changes and technological advancement in the operational environment. One of the key considerations when selecting these tools are the organizational structure and culture. Any tool applied in the process of evaluation must conform to the existing cultures and structures of the organization. It is also important to consider the nature or industry of operation. These considerations will ensure cultivate the element of accuracy and less conflict in the entire process. CLICK HERE TO ORDER THIS ESSAY!!!!
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