Wednesday, August 28, 2013

Strategic Management in Tourism, Event and Sport


Q1
This question relates to Gray’s seven positions on social responsibility from the Campbell reading. Read the following scenario and answer all parts of the question. A new sports event company believes that looking after key shareholders is their primary concern but recognises that to achieve success they may undertake some social responsible actions to become more profitable:
(a) Identify two positions that would most closely match this firms approach to business (1 mark)
b) Explain why you select these two positions and contrast this approach with a third position. (3 marks)
Q2
four drivers of globalization ? how to apply a theory and then justify why you say this , Then think about the situation and what parts of the theory are needed, Show your understanding of the theory NOT just rote learning

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