marketing metric

choose a listed American or Australian company, where the annual report and other details of their strategy (e.g. online marketing strategy) are readily available. Students will then compile a minimum of 7 metrics as explained in class, for their individual company.
For the chosen company, please provide (2500 words):
a) A table of the chosen metrics, showing your calculations, contrasted with two competitors from the same industry and over 3 years.
b) An introduction section that also includes industry and company background, introducing your topic.
c) A conceptual framework explaining the metrics you have chosen and the purpose and their relationship to the performance of marketing functions. This should be in the form of a literature review of about 500 words.
d) A detailed analysis for each metric selected metric with respect to the effectiveness of the company?s overall strategy and a well-supported discussion of why the particular metric was chosen.
e) A brief conclusion section to support your opinion of whether the company is effective at implementing their strategy or not, followed by concise recommendations

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Misconceptions about psychology

A) Martin et al (1997) demonstrated that psychology majors have the fewest misconceptions about psychology among sociology, English and engineering majors. In light of this, what is a reasonable research hypothesis (H) for our study? Be sure your hypothesis mentions the direction of the effect. What is the null hypothesis (H0) for our study? (only needs to be a few sentences)

b) Was the research hypothesis supported? Discuss in terms of what was demonstrated by the inferential test and the observed effect size (use plain words, do not re-state statistics). (only needs to be a few sentences)

c) Look back at the composition of the two classes. Can you identify another factor that more or less systematically varies with the IV and provides another explanation for the data?

How could we control for the factor identified in question c? (only needs to be a few sentences)

McCutcheon (1991) criticizes the type of test/questionnaire we employed. Discuss two flaws the author cites and their suggested solution.

Describe the two groups’ data and include a table of the means and standard
deviations for each group, label it and refer to it in the text. You should provide one
graphical representation of the two groups’ data (using frequency polygons or box-&-
whiskers plots) in the appendix, and provide a statement as to whether or not the
assumptions for the statistical tests you are reporting have been met (you should be able
to use your graphical representation as evidence in making this argument).

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establishment of Chicano Park of the Logan Heights neighborhood of San Diego

1)Describe the establishment of Chicano Park of the Logan Heights neighborhood of San Diego, CA. Provide some background on this community and discuss its citizens’ need to build such a park. Also, make mention of important art groups and individual artists/activists, who contributed to the development of Chicano Park in your answer.
2) Explain the development of Chicano Rock. Make sure to make mention of important influences, performers and characteristics of Chicano Rock in your answer.

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Andrew Carnegie’s views compare with those of Henry George

How did Andrew Carnegie’s views of the obligations of wealthy people compare with those of Henry George and William Graham Sumner?
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From a Sole Proprietorship to a Corporation

Write a 5 – 8 page paper on “From a Sole Proprietorship to a Corporation” Assume you want to start a company. Describe your company business, products, and operations. Discuss how you would fund your startup company. Trace your company development from a sole proprietorship to a major corporation. A minimum of 5 references is required.
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Leadership of Richard Branson

Write a six to seven (6-7) page paper in which you:

1.) Assess the key elements of Richard Branson’s leadership style and the impact that those elements have had on his business success. Provide support for your rationale.

2.) Given that The Virgin Group has been described as a fast-growing entrepreneurial company with many facets to the group, suggest how the unique aspects of Richard Branson’s leadership style mesh successfully with the particular attributes of a multifaceted organization like Virgin.

3.) Determine two (2) key ways in which Richard Branson is likely to motivate employees in order to achieve his goals for the Virginia Group. Indicate whether or not his approach is likely to work in a different organizational setting. Provide support for your rationale.

4.) Assess the effectiveness of Richard Branson’s ability to articulate and communicate his vision for his company to employees and other stakeholders. Provide support for your rationale.

5.) Assume that you have received a job offer to be a manager within the Virgin Group. Determine the criteria you would use to evaluate whether Richard Branson’s leadership style is a good fit for you as a manager and what conclusion you may draw about working under this type of leader.

6.) Take a position on whether or not you believe Richard Branson is a global leader. Justify your position and provide support for your justification.

7.) Predict Richard Branson’s success as a leader over the next five (5) years. Support your prediction.

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international law raising issues of international legal theory

Write an essay dealing with a contemporary issue of international law raising issues of international legal theory. (Specific Topic in instructions – relating to legal status of sovereign states submerged underwater).
Judge Can?ado Trindade issued a separate opinion in the International Court of Justice (ICJ)?s advisory opinion on Accordance with International Law of the Unilateral Declaration of Independence in respect of Kosovo in 2010. In his separate opinion, Judge Trindade observed as follows:

The preconditions for statehood in international law remain those of an objective international law, irrespective of the ?will? of individual States. As to the classic prerequisites of statehood, gradually greater emphasis has shifted from the element of territory to that of the normative system. In more recent times, it has turned to that of the population ? pursuant to what I would term as the people-centered outlook in contemporary international law ? reflecting the current process of its humanization, as I have been sustaining for many years. In fact, the law of nations has never lost sight of this constitutive element ? the most precious one ? of statehood: the ?population? or the ?people?, irrespective of the difficulties of international legal thinking to arrive at a universally accepted definition of what a ?people? means.
Your task is as follows:
a) Explain what Judge Trindade meant by the ?normative system? in relation to ?the prerequisites of statehood?; and
b) Assess whether ?the people-centered outlook in contemporary international law? means that nations whose entire territory has been submerged under the rising sea level would still maintain their legal status as sovereign states.

FORMAT
In researching and writing your essay, you should:
? Clearly structure your argument with headings and sub-headings;
? Where relevant summarise the relevant facts, then summarise the relevant legal principles with reference to authority, then apply the law to the facts;
? Provide your own analysis with legal reasoning and support of relevant primary and/or secondary authority ? where there is room for more than one answer, include all, but note which, in your opinion, is the better view and explain why;
? Provide footnote references with a pin-point page and/or paragraph number(s). Give complete URLs and date of access for any internet material referenced.
REFERENCING
Refer to Stuhmke Legal Referencing (4th ed, 2011) for general style and referencing guidelines. Footnote style should be in accordance with the Australian Guide to Legal Citation (3rd ed, 2010).

MARKING CRITERIA
1. Analysis – Your ability to fully analyse and evaluate the problems presented in a critical and original manner will be assessed. Your knowledge of applicable legal rules and your ability to apply those rules form an important part of this assessment.

2. Research – You are expected to conduct independent research (ie beyond the references in option A) or option B), the course casebook and any materials provided by the lecturer) which should be evident in the text and references of your assignment. Appropriate use of relevant primary and secondary authority is important. A bibliography, which will not count towards the word limit, must be included.

3. Structure- The essay must follow a logical structure. It should have an introduction in which the approach to the topic is set out and in which key parts of the essay are flagged for the reader. Each sentence, paragraph and section of the essay must lead logically to the next. Use of subheadings is advisable.

4. Literacy- The essay should demonstrate the writing and literacy skills evident in contributions to a quality refereed law journal. To learn what the standard is, students should be reading articles in such law journals as part of their research. Typographical errors, spelling mistakes and the like may lead to a lower mark.

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