Wednesday, October 2, 2013

Wall Street Journal


Lublin, J. S., & Mattioli, D. (2013, Apr 09). Penney CEO out, old boss back in. Wall Street Journal (Online). Retrieved fromhttp://search.proquest.com/docview/1324471578?accountid=28844.
Glazer, E., Lublin, J. S., & Mattioli, D. (2013, Apr 9). Penney backfires on ackman. Wall Street Journal (Online). Retrieved fromhttp://search.proquest.com/docview/1324721270?accountid=28844.
D’Innocenzio, A. (2012). J.C. Penney slashing prices on all merchandise. USA Today (January 27). Accessed 5/5/12 at:http://www.usatoday.com/money/industries/retail/story/2012-01-25/penneys-price-overhaul/52787388/1
Mattioli, D. (2012). How J.C. Penney was minted. Wall Street Journal (January 25).
Available 5/5/12 through ProQuest database.
Mattioli, D. (2012). J.C. Penney chief thinks different. Wall Street Journal (January 26).
Available 5/5/12 through ProQuest database.
Reingold, J. (2012). Retail’s new radical. Fortune, 165:4(March 19).
Available 5/5/12 through EBSCO database.
There’s a lot going on at J.C. Penney these days. With a new CEO, Penney, confronted with pressing competition up, down, and sideways in the department store wars, is reinventing itself in terms of merchandising, supply, and pricing strategies. Here we will concentrate only on the pricing aspects of these new directions. However, this is ultimately about positioning; trying to find a space that is responsive to potential customers as well as differentiating the Penney brand from Target, Kohl’s, Wal-Mart, and Macy’s.
These articles shed additional light on the implications of Penney’s new direction:
Beltrone, G. (2012). Ad of the day: J.C. Penney – Peterson Milla Hooks brings its poppy visual style to the retailer’s big new rebranding effort. Adweek (February 3). Accessed 5/5/12 at: http://www.adweek.com/news/advertising-branding/ad-day-jcpenney-137988
Berfield, S. (2012), J.C. Penney vs. the bargain hunters. Bloomfield Business Week (May 25), pp.21-2. Available 5/29/12 through EBSCO database.
Conte, C. (2012). Stein Mart reducing coupon use, lowering prices, Jacksonville Business Journal (March 8). Accessed 5/5/12 at:http://www.bizjournals.com/jacksonville/blog/2012/03/stein-mart-reducing-coupon-use.html?ana=RSS&s=article_search&utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+bizj_jacksonville+%28Jacksonville+Business+Journal%29
Stein Mart plans to reduce its dependence on coupons and return to the everyday low-pricing strategy it became known for, with plans to cut prices between 5% and 10% on much of its merchandise. “We don’t want our customers to think they have to use a coupon to get a better price at Stein Mart,” said Jay Stein, chairman of the board and interim CEO.
Girard, K. (2012). Is J.C. Penney’s makeover the future of retailing? Harvard Business School Working Knowledge (March 5). Accessed 5/5/12 at: http://hbswk.hbs.edu/item/6944.html
Halkias, M. (2011). J.C. Penney buys stake in Martha Stewart’s company. The Dallas Morning News (December 7). Accessed 5/5/12 at: http://www.dallasnews.com/business/retail/20111207-j.c.-penney-buys-stake-in-martha-stewarts-company.ece
Should Martha Stewart target markets or mass merchandise?
Talley, K. (2012). Penney CEO says profits won’t suffer. Wall Street Journal (January 27). Available 5/5/12 through ProQuest database.
Timberlake, C., & Townsend, M. (2012). Macy’s says Martha’s dance card is too full. Business Week (February 28). Available 5/5/12 through EBSCO database.
Your assignment: Develop a report in terms of the following guidelines. A well-written report should have a brief introduction, headings or subheadings, and a brief concluding comment. Note that you should use some keywords as headings or subheadings such as “Key External Factors,” instead of a sentence or a question.
1) Briefly describe J.C. Penney’s new pricing strategy, also providing background on the company and department store industry.
2) Do you think J.C. Penney’s new pricing strategy will work in the long run even it seems not working at the current stage? Support your position in terms of environmental factors such as economy, the competition, and changing consumer behavior.
3) How does this pricing strategy complement J.C. Penney’s new merchandising and promotion strategies? Take into account J.C. Penney’s segmentation, positioning, and branding strategies to explain this issue.
4) What can you learn from this case? Consider this pricing issue from both short-term and long-term perspectives.
Expectations Regarding Your References and Defense of Your Positions
Write clearly, simply, and logically. Your paper should be minimum 3 pages long, excluding title pages and references, but quality of writing is more important than length. Use double-spaced, black Verdana or Times Roman font in 12 pt. type size.
Back up your positions or opinions with references to the required reading found in the Module 1-5 Backgrounds and Ongoing Useful Resources. In using those references, demonstrate your understanding of the concepts presented. Rather than grading on how much information you find, emphasis will be on the defense of the positions you take on the issues. Also remember that:
(1) The “why” is more important than the “what.”
(2) The defense of your positions on the issues is more important than the positions you take.
Do not repeat or quote definitions. Your use of the required reading to support your opinions (that is, contentions or positions) should demonstrate that you understand the concepts presented. Do not include definitions or summaries of the readings or simply describe what the company did. Instead, your responses to the questions should be analytical and should demonstrate that (a) you understand the principles from the background reading and (b) you can apply them to this particular case. Vague, general answers will not earn a good grade.
Avoid redundancy and general statements such as “All organizations exist to make a profit.” Make every sentence count.

Story Kneller’s happy campus

 You have to read the story Kneller’s happy campus and choose the thesis statement from the story and read the image which is the instruction and write the essay. The story can be found online so u have to read it 
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How Chewing Tobacco Affects the body

http://www.cancer.org/cancer/cancercauses/tobaccocancer/smokeless-tobacco http://www.medicinenet.com/smokeless_tobacco/article.htm
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Critical Thinking and Effective Argumentation in Teams


Discuss the relevance of critical thinking to argumentation in teams.
Present an argument using the four-step process for presenting arguments.
Appraise the importance of ethics in argumentation.
Analyze presentation aids using the guidelines for presentation aids.
Controversy in the Classroom Use the controversial issue you selected to prepare a supporting argument, and then refute your controversial issue.
Use the foursteps of an argument presented in Ch. 11 of Working in Groups when developing your supporting argument.
Use the sixsteps of refuting an argument described in Ch. 11 of Working in Groups.
Write a formal academic paper in which you include the following:
• Present your supporting and refuting arguments.
• Explainhow the four-steps of an argumentwas used to present your supporting argument.
• Explain how thesix-steps of a refuting argument was used to present your refuting argument.
Include at least three cited sources that defend the claims that you present. The sources must be credible and appropriate to this assignment. Select your sources from peer-reviewed materials in the university library. You may use the course textbook as one of the sources that you cite.
Include a 5- to 10-slide Microsoft®PowerPoint®presentation in which you present your supporting and refuting arguments in accordance with the four- and six-step methods of presenting and refuting an argument.

Write aformal academic paper divided it into the following parts:
.
Part II: Conduct
1. Usethe guidelinesdetailed in Working in Groupsof the problem-solving technique you have chosen to arrive at a solution.
2. Explain how your team adapted or modified the guidelines for your team.
3. Explain how your group functioned or worked together during each phase or step of your chosen technique.
4. Describe any outcomes or products the group created along the way.
5. State your solution.
6. Include any outcomes or products described aboveas an appendix to the team paper.

Is Conrad a Racist

This essay is to be based on how Conrad presents himself in ‘Heart of Darkness.’ It is not supposed to be a purely argumentative essay, but partially. I need both views, but you should definitely take a side. 
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Boys N the Hood


write 3-4 pages of analysis on any ONE film that we have watched in class. NO SUMMARY of the film is needed (or wanted). We want your analysis of the film on issues relating to planning, design, environment, culture, and/or society. Be sure to write a very succinct paper with intro, body, and conclusion. Spend time checking grammar, punctuation, run-on sentences, incomplete sentences, and spelling (
1. Think of a position on a major planning or related issue you would like to analyze for the movie.
2. Think of 2-4 statements that support your position.
3. In your intro paragraph, clearly state your position (identified in #1) and briefly mention your supporting statements (#2).
4. Each paragraph after your intro should be dedicated to explaining ONE of your supporting statements. You may use specific examples from the movie to provide further support and evidence.
5. Write a concluding paragraph that essentially wraps up your position, and ideally provides sheds sort of new light based on the arguments provided in the body of the paper.
Email the TAs with any questions.
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Review and reflect paper about Victims for criminal justice


This paper for Victimology class. We need to choose one book and one movie related to victims and write a review and reflect paper. All details are attached.. You can choose any book and movie you’d like to but you need to check with me to confirm if they are okay for our course.
(1) Psychological Health, Victims, & The Media
Numerous psychological studies have explored the link between media and behavior. In this case, students (you) are going to examine the possible relationship between popular/mainstream stories and victim phenotypes. To do this, and to encourage your engagement with the material and understanding, instead of one larger research paper, students are required to submit 2 review & reflect papers. The papers will be double-spaced, 1” margins, and should have a cover page and a reference section, and should be 3-5 pages in content length (meaning that the absolute minimum length should be 5 pages, with 1 cover page, 3 pages of content/text, and 1 reference section page). These are not formal papers; however, spelling and grammar do count, and citations should be in APA 6th format. Please see http://owl.english.purdue.edu/owl/resource/560/01/ for a helpful formatting resource. Further instructions are on the following page.
Paper topics: You will select one from each of the following:
(1) Select one book (popular fact or fiction, such as something from a main-stream Best Sellers list, or Book Club list—New York, Oprah, etc.), which has either a thematic component of victimization, or the protagonist (principal character) who has been victimized.
(2) Select a popular movie (something non-independent and that is/was mainstream) OR 2 one-hour episodes of the same show (such as two episodes of Jerry Springer, or two episodes of Law & Order SVU, etc.), which has either a thematic component of victimization, or the principal character has been victimized.
Your purpose is to evaluate one book, and one of the movie/television programs, to examine the “media” portrayal of the victims of that particular type of abuse/crime. You will evaluate the two on the following:
Review:
• How accurately did the book/show demonstrate the profile of that type of victim?
• How did the victim respond?
• How did others respond to the victim before, during, and after the event?
• What, if any, was the outcome for the victim?
• Did the victim receive help/demonstrate healing?
• Compare and contrast it with what we have learned in class about that “type” or profile of victim/crime
Reflect:
• Put yourself into that character…do you think you (based on your personal experiences) would have responded differently? Why or why not?
• If you were a real-life victim of that type of abuse/crime, how do you think you would feel watching/reading this?
• How do you think your family/friends would respond?
• Do you think that the way in which it was handled/portrayed would help, or hinder, your healing process?
• If you were the director/author/screen-writer, knowing what you know about victimization, what would you change?