Friday, April 4, 2014

Conduct an internal and external environmental analysis for your proposed business (Fashion Clothing Boutique – Custom made and tailoring services).



Discuss the forces and trends below that must be taken into consideration while developing a strategic plan. Given today’s business environment and  your selected business idea, provide a list of the lessons learned from your discussion for each of the items listed below. Use this discussion to complete this assignment.

Create a SWOTT table summarizing your findings. Your environmental analysis should take into account, at a minimum, the following factors. For each factor, identify the one primary strength, weakness, opportunity, threat, and trend, and include it in your table.


•             External forces and trends considerations:
o             Legal and regulatory
o             Global
o             Economic
o             Technological
o             Innovation
o             Social
o             Environmental
o             Competitive analysis

•             Internal forces and trends considerations:
o             Strategy
o             Structures
o             Processes and systems
o             Resources
o             Goals
o             Strategic capabilities
o             Culture
o             Technologies
o             Innovations
o             Intellectual property
o             Leadership

Write a 1,400 word synopsis in which you analyze at least seven of the forces and trends from the list above. Your analysis must include the following:
•             Include economic as well as legal and regulatory forces and trends.
•             Critique how well the organization adapts to change.
•             Analyze the supply chain operations of the organization.
•             Identify issues and/or opportunities:

o             Identify the major issues and/or opportunities that the company faces based on your analysis above.
o             Generate a hypothesis surrounding each issue and research questions to use for conducting analysis.
o             Identify the circumstances surrounding each issue; classify the circumstances; attribute the importance of each classification; and test the accuracy of the importance for each classification.

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