Marketing and business management.
University education.
The Uk now boosts six of the world’s top 20 universities, according to a new global table. Edinburgh and kings collage London have edged into the top 20 of the QS world university rankings.
Cambridge, UCL, imperial and oxford all made it into the top 10.
But john o’leary, of QS, warned that unless the uk puts more funding into higher education its leading position could slip.
Edinburburgh rose to 17th place from 21st place last year and kings collage London to 19th from 26th in 2012.
University education.
The Uk now boosts six of the world’s top 20 universities, according to a new global table. Edinburgh and kings collage London have edged into the top 20 of the QS world university rankings.
Cambridge, UCL, imperial and oxford all made it into the top 10.
But john o’leary, of QS, warned that unless the uk puts more funding into higher education its leading position could slip.
Edinburburgh rose to 17th place from 21st place last year and kings collage London to 19th from 26th in 2012.
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Us Domination
The top Uk University was Cambridge in third position, behind Massachusetts institute of technology at the top of the table and Harvard in the second. University collage of London (UCL) and imperial occupied fourth and fifth places, with oxford in sixth. Universities in the United States made up the rest of the top 10. There were eight Uk universities in the top 50 and 18 in the top 100, with graduates from oxford and Cambridge rated as the world’s most employable by 27,000 global graduate employers polled for the ranking.
“clearly the prestige of a degree is recognised by employers around the world, and the brand name value of oxbridge has so far survived any negative publicity following the tuition fee hikes and students protests,” said Bensowter, head of research at QS.
However the ranking also suggest that Uk universities struggles to keep up with the US when it comes to cutting-edge research. Of UK University, only Cambridge made the top 30 for research citations, with UCL, Oxford and imperial in the top 50
‘Not Complacent’
Us Domination
The top Uk University was Cambridge in third position, behind Massachusetts institute of technology at the top of the table and Harvard in the second. University collage of London (UCL) and imperial occupied fourth and fifth places, with oxford in sixth. Universities in the United States made up the rest of the top 10. There were eight Uk universities in the top 50 and 18 in the top 100, with graduates from oxford and Cambridge rated as the world’s most employable by 27,000 global graduate employers polled for the ranking.
“clearly the prestige of a degree is recognised by employers around the world, and the brand name value of oxbridge has so far survived any negative publicity following the tuition fee hikes and students protests,” said Bensowter, head of research at QS.
However the ranking also suggest that Uk universities struggles to keep up with the US when it comes to cutting-edge research. Of UK University, only Cambridge made the top 30 for research citations, with UCL, Oxford and imperial in the top 50
‘Not Complacent’
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“The UK invest below the OECD average in higher education, so it is unrealististic to expect its universities to continue to punch above their weight indefinitely,” said john o’Leary, of the QS global academic advisory board. “The current success of the leading institutions shows how vital it is that the government matches the investment being made by other countries of education order to maintain their world-class status.” UCL’s new president and provost, Professor Michael Arthur, said the university’s high place in the rankings reflected its effort both in the uk and overseas.
But he said: “As pleasing as it is, rankings success will not divert us from focussing on our core mission of educating and inspiring our students and delivering world class research.”
Dr Wendy Piatt of the Russell Group noted that all six Uk universities in the top 20 and 17 of the 18 in the top 100 were members of the group.
“Their focus on research excellence and high-quality teaching means the Uk performs formidably well against other nations in spite of its size”, said Dr Piatt.
However, she warned:” if our universities are to compete in the future they need the government to provide light-tough regulation and continued investment, and to be welcoming to genuine international students. “it is worth again highlighting that the process of ranking universities is fraught with difficulties and they should not be used alone in judging the quality of an institution,”
Universities minister David Willets said the ranking were “fantastic news for the universities, their academics, and their students, who are some of the most employable in the world-however we are not complacent, and know we must work hard to remain the best”.
He added:”Our reforms to undergraduate finance have put universities on a sustainable financial footing and sharpened incentives to deliver a world-class student experience.
“We have protected research funding, encouraging universities to invest in cutting-edge research and we are helping our universities make the most of the growing opportunities globally through our international education strategy.”
YOUR TASK: using contemporary illustrative examples from academic literature and reputable business publications, discus the challenges to education establishment wishing to move up the rankings. What kind of marking strategy will enable them to move further up? Make recommendations, suitable to an educational entity of your choice, to enable them harness the growth currently being experienced in this region.
“The UK invest below the OECD average in higher education, so it is unrealististic to expect its universities to continue to punch above their weight indefinitely,” said john o’Leary, of the QS global academic advisory board. “The current success of the leading institutions shows how vital it is that the government matches the investment being made by other countries of education order to maintain their world-class status.” UCL’s new president and provost, Professor Michael Arthur, said the university’s high place in the rankings reflected its effort both in the uk and overseas.
But he said: “As pleasing as it is, rankings success will not divert us from focussing on our core mission of educating and inspiring our students and delivering world class research.”
Dr Wendy Piatt of the Russell Group noted that all six Uk universities in the top 20 and 17 of the 18 in the top 100 were members of the group.
“Their focus on research excellence and high-quality teaching means the Uk performs formidably well against other nations in spite of its size”, said Dr Piatt.
However, she warned:” if our universities are to compete in the future they need the government to provide light-tough regulation and continued investment, and to be welcoming to genuine international students. “it is worth again highlighting that the process of ranking universities is fraught with difficulties and they should not be used alone in judging the quality of an institution,”
Universities minister David Willets said the ranking were “fantastic news for the universities, their academics, and their students, who are some of the most employable in the world-however we are not complacent, and know we must work hard to remain the best”.
He added:”Our reforms to undergraduate finance have put universities on a sustainable financial footing and sharpened incentives to deliver a world-class student experience.
“We have protected research funding, encouraging universities to invest in cutting-edge research and we are helping our universities make the most of the growing opportunities globally through our international education strategy.”
YOUR TASK: using contemporary illustrative examples from academic literature and reputable business publications, discus the challenges to education establishment wishing to move up the rankings. What kind of marking strategy will enable them to move further up? Make recommendations, suitable to an educational entity of your choice, to enable them harness the growth currently being experienced in this region.
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